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BICES 2011 will be held at Beijing Jiuhua International Convention and Exhibition Center on October 18-21, 2011. In the same period, China Machinery Industry Federation will also establish the 2011 China International Commercial Vehicles Expo (IVEX 2011). BICES 2011 is sponsored by China (Beijing) International Engineering Machinery, Building Material Machinery and Mining Machinery Exhibition and Technology Exchange Conference (BICES, former Beijing International Construction Machinery Exhibition and Technology Exchange Conference). The exhibition is expected to attract 1,200 exhibitors and the exhibition area will reach 180000 square meters. The scope of exhibits will cover such fields as construction machinery, building materials machinery, mining machinery, trucks and buses, special vehicles, and special-purpose vehicles. BICES 2011 will continue to be co-sponsored by the China Construction Machinery Industry Association, China Engineering Machinery Complete Equipment Co., Ltd., and the China Machinery Industry Branch of the International Council for the Promotion of International Trade. The American Equipment Manufacturers Association (AEM) as an international partner undertakes the organization of recruitment and overseas visitors in North America.
Diversified exhibition services to enhance the value and quality of the exhibition
The change of the Chinese name of the BICES exhibition reflects the expansion of BICES' scope of exhibits, attracting professional visitors in related fields, and promoting the concept of expanding communication between exhibitors and visitors. Co-hosting of IVEX 2011 with China Machinery Industry Federation is also BICES upholds this concept, closely observes relevant market conditions, and considers major decisions made in the future for long-term development. The exhibition will further expand the influence of the exhibition in the card passenger car, especially the special-purpose vehicle industry with significant market development potential, achieve a positive interaction between exhibitors and visitors, and promote the promotion of the value of the exhibition.
Quality and value are the lifelines of the exhibition. Fostering world-class exhibition brands requires high-quality services and high-quality exhibitors and spectators as support. BICES/IVEX 2011 will continue to improve one-stop service initiatives for exhibitors and visitors, and improve the efficiency of on-site operations. According to the site characteristics, improve the traffic program. Extend hardened area to outdoor venues. Expand the intensity of direct user invitations, innovate service models, and improve contingency plans to provide the best convenience for visitors. As an industry leading exhibition brand, it is necessary to complete the role of the traditional exhibition organizer, but also to become a platform for exhibitors to achieve the development vision. BICES exhibition has gradually played the role of the Chinese and foreign construction machinery industry exchange ambassador, and strive to build the world's construction machinery The stage of brand development has become a partner of the world's construction machinery to develop new markets.
Autonomous industry organizes exhibitions to advance to world-class exhibitions
As the longest time for domestic exhibitions and the first in the industry to pass the UFI certification, the experience and development of the past 20 years have already integrated BICES with the construction machinery industry in China and the world. Today BICES has built the characteristics of the industry self-organizing exhibition, constantly capturing the industry and market trends, and creating the best common value for exhibitors and visitors.
BICES 2011 focuses on new requirements for development, new expectations from the industry, and accelerating the pace of advancement to world-class brand exhibitions. Under the background of the continuous shift of the world economy, emerging markets, represented by China's construction machinery market with an average annual growth rate of more than 10%, are full of vitality. In the post-crisis era, they have also demonstrated a thriving business opportunity that is growing. The most important market for the global construction machinery industry. All these provide soil and nutrition for the birth of world-class exhibitions. BICES thrives under the fertile soil of this fertile soil. From regional exhibitions to world-class exhibitions, the function and role of the exhibition will change. BICES 2011 will further strengthen its cooperation with international partner AEM and deepen the scope and scope of cooperation between the two parties. BICES 2011 will continue to receive strong support from industry associations in the United Kingdom, Japan, South Korea, Brazil, Spain, Turkey, India, and Vietnam, and will promote key areas in Southeast Asia, the Middle East, South America, and the Commonwealth of Independent States.
Bright themes guide the development of machinery culture to help companies shape the brand
The theme of the BICES/IVEX2011 exhibition is "Green, change, and hold the future."
Green outlines the requirements for the industry development of “low-carbon energy conservation, safety and environmental protectionâ€. Change is not only embodied in technological innovation. The reorganization of organization and production also reflects the trend of market structure adjustment. The Chinese construction machinery market is gradually changing the scattered situation, and the degree of industrial concentration is increasing. From crowds to multiple hegemony, BICES will provide the most important platform for companies to build a strong brand for the future. The development of the world looks at China, and the emerging markets represented by China are bound to become the main force of the road to "build the future."
BICES/IVEX will implement the policy of cultural rejuvenation, promote the experience and dissemination of mechanical culture, attract more public and international public attention and participation in the exhibition, and create a lasting cultural atmosphere for the branding of exhibitors. Let colorful activities, smart machines and innovative thinking fully stimulate people's love and pursuit of construction machinery and commercial vehicles, and become a breeding ground for hobbyists and newcomers to the industry.