Dongfeng Handheld Dana Axle Market

Leader said

"Dongfeng Dana Axle Co., Ltd. integrating Dongfeng heritage, Nissan management, and Dana technology will surely lead the industry in a leading position and make its due contribution to the grand goal of doubling the GDP of Xiangfan in four years. ."

-- Huang Jiarong, general manager of Dongfeng Dana Axle Co., Ltd.

Dongfeng Dana production workshop

Capacity can't keep up with orders

Production and sales contrarian growth

Recently, the reporter came to Asia's largest production base for axles - Dongfeng Dana Axle Co., Ltd. Despite the weekend, the company’s production workshop is still busy with workers.

Axle commonly known as axle, is the part of the car on both ends of the car to install the wheel, its function is to pass the direction of force between the body and the wheel. "Workers now have almost no two-weekly weekends." According to the person in charge of the workshop, driven by the favorable policies of the national automobile industry, the company's axle production has been steadily increasing since July, and production capacity has often failed to keep up with orders. Workers have to work overtime.

Huang Jiarong, general manager of the company, told the reporter that in September, Dongfeng Dana’s total output value of the axles is expected to exceed 400 million yuan, almost equal to the historical record of the single-month output value of 500 million yuan set by the company last year.

Although the impact of the financial crisis has not been completely eliminated, the current production and sales situation of the company gives Huang Jiarong confidence. He said that if companies continue to maintain the current momentum of development, the company's axle production this year will be basically the same as last year, and this year due to raw material prices and corporate control costs and other factors, profits will be the past year.

Two car giants shaking hands

Create Asia's largest commercial vehicle axle company

Founded in 2005, Dongfeng Dana Axle Co., Ltd. is a professional axle development company jointly funded by Dongfeng Motor Co., Ltd. and Dana USA. The former is a domestic automobile giant and the latter is the world’s largest auto parts manufacturer. .

With the $2.2 billion in contract funds, the two big auto giants shook hands and announced the formal establishment of the largest commercial vehicle axle company in Asia.

Dongfeng Dana set up three factories in Shiyan and Xiangfan, and set up a branch in Xiamen. The company is mainly engaged in machining and has various processes such as painting, electroplating, welding and casting. Dongfeng's own solid strength, coupled with the background of cooperation with the world's automobile giants, laid the foundation for the company's development in the field of axle development.

The company's main components and parts are all automated wire and CNC equipment processing; drive axle gear processing, the introduction of the United States cutting equipment; forging, stamping and other types of equipment nearly 5,000 sets, with an annual production of 900,000 axle assembly, the main Driven gear 800,000 sets of capabilities.

At present, the company's products cover the heavy, medium, light, and micro full range of commercial vehicle axles, with more than 1,700 products. It is the axle company with the most complete domestic product spectrum.

With mature technology and complete product spectrum, Dongfeng Dana has formed two product systems of truck axles and passenger car axles.

Huang Jiarong introduced that the company’s advantages in the area of ​​medium and heavy-duty axles are relatively obvious. Last year’s statistics showed that the company’s axles accounted for 31% of the domestic medium and heavy truck axle market, occupying the domestic market for domestic and large passenger car axles. 41%.

Build the only R&D center in Asia

Entering the international high-end market

"Most customers are taking the initiative to come to the door." Huang Jiarong said that a Guangzhou-China joint venture automobile company, due to the high cost of imported axles, decided to "start the rest" - the use of domestic axles. After many investigations by domestic axle companies, the company finally chose Dongfeng Dana.

Last month, the Dongfeng Dana Xiangfan Factory built more than 100 high-end low-end axles tailored for the 11th National Games and sent them to famous auto manufacturers such as “Zhongtong”, “Jinhua Youth” and “Dandong Huanghai”. Loading.

Why do customers favor Dongfeng Dana? Huang Jiarong believes that this is closely related to the company's full marketization. "The lack of external competition is not enough." Huang Jiarong said that many axle plants in China only provide products for internal companies and do not participate in market competition. In the long run, this is not conducive to the upgrading and development of corporate products.

At present, Dongfeng Dana is planning to build the only R&D center in the field of axles in Asia and it will be put into use next year. According to reports, the center is mainly engaged in the research, development and design of commercial vehicle transmission systems.

In the next step, Dongfeng Dana’s market segment will extend from the existing two trucks and buses to the supply of Dana Corporation’s plants around the world, into the high-end international commercial vehicle market, and the entire bridge exports to the five major sectors. . At present, all work has started and initial results have been achieved.

In Huang Jiarong's view, all this impetus comes from two aspects: the technical support of the United States and Dongfeng’s familiarity with the Chinese market. Huang Jiarong frankly stated that the future will be very challenging, but in the long run, this will help the company's product quality upgrade.

Huang Jiarong revealed that in 2011, Dongfeng Dana will complete the upgrading of its products in response to the trend of energy conservation and emission reduction in the future, and better meet the era melody of energy conservation and environmental protection.

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