In the Tianjin bombing incident, Toyota, whose capacity was “injuredâ€, has recovered its “injury†and its sales in China have rebounded in November. According to the latest data from Toyota, from January to November 2015, Toyota's cumulative sales in China exceeded one million. Driven by the policy of halving the purchase tax on small-displacement vehicles, the sales of the main car models of Corolla increased sharply last month. Toyota’s China Minister and Chairman of Toyota Motor (China) Investment Co., Ltd. Da Xihong said recently that Toyota is confident in completing the sales target of 1.1 million vehicles in 2015. In November 2015, Toyota Motor's retail sales in the Chinese market reached 104,800 units, an increase of 13.5% compared with the retail sales of 92,300 units in November 2014. From January to November 2015, Toyota sold 100,400 vehicles in China, up 10.3% from the same period of 2014, with 970,400. Among them, after the Tianjin bombing in August, FAW Toyota's Tianjin plant was damaged, and the production capacity of the main models such as Corolla was affected. To a certain extent, Toyota's sales in China in September and October slowed down or even declined. Toyota Motor in China increased by 20.0% in August 2015, while the growth rate in September slowed down to 1.7%. In October, sales volume fell by 1.2% year-on-year, and the sales season of “Golden September and Silver 10†went downhill. Jiang Jun, general manager of FAW Toyota, said in an interview with the “First Financial Daily†reporter during the Guangzhou Auto Show that after September, the sales of FAW Toyota did fall, mainly because the Tianjin explosion caused the out of stock of Corolla and Corolla. It caused the loss of sales of 20,000 cars, which is a natural disaster. However, he stressed that it can still reach the sales target of 610,000 vehicles in 2015, but it is not so easy to complete. The Corolla compact car showed a large fluctuation in 2015. In July, it defeated Volkswagen LaVida and Nissan Sylphy, and won the title of Chinese car sales in the month. In August, it surged 53% year-on-year to 22,000. In September, sales volume was 17,000 units, down 9% year-on-year, which lowered Toyota's sales growth in China. Due to the gradual recovery of production capacity, China’s passenger car with a displacement of 1.6 liters and below will enjoy a halving of the purchase tax on October 1, and FAW Toyota will launch the Corolla hybrid version at the end of October. Corolla will be in November. Strong growth. In November 2015, Toyota sold about 26,000 Corollas in the Chinese market, a year-on-year increase of about 26%. Toyota sold 4 cars in China in November, and one car was Corolla. The hybrid version of Toyota's other joint venture, GAC Toyota, has achieved good results in the market since its listing on October 29. As of November 29, the order volume of Ralink Shuangqing reached 5021 units. Toyota insiders said in an interview with the "First Financial Daily" reporter that the auto market continues to improve, and Toyota's sales in November stopped falling. China's policy has tilted toward energy-saving and environmentally-friendly vehicles, and Toyota has already launched a small and medium-sized car strategy in China, and has accelerated the development of hybrid power. It has seized a new round of development opportunities. Corolla Twin Engine and Ralink Twin Engine both exceed sales expectations and are at high speed. Growth, this shows that Chinese consumers' awareness of energy conservation and environmental protection has improved significantly. In addition, the stock market improved in November, which also boosted automobile consumption to a certain extent.
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