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"The recent heavy truck market is sluggish. Natural gas heavy trucks are particularly hot." A certain brand heavy truck company market staff told reporters.
For Shaanxi Auto, which has the largest domestic natural gas heavy-duty trucks, the advantages of this market segment have undoubtedly played a positive role in market development. In order to better promote the development of natural gas heavy trucks, Shaanxi Automobile heavy truck natural gas product “2012 Biye Action†has already begun in the country. Zhou Yinchao, Assistant General Manager of Shaanxi Steam and General Manager of Shaanxi Heavy Duty Truck Sales Co., Ltd., said: “Shaanxi is in the harvest of natural gas heavy trucks.â€
Heavy natural gas heavy trucks have encountered difficulties in the promotion period. Since 2009, they have begun to promote natural gas heavy trucks. Shaanxi Automobile has entered the market for three years and is one of the companies that have earlier promoted natural gas heavy trucks in China. In recalling the initial promotion of natural gas heavy trucks, Zhou Yinchao said: “Shaanxi has paid a lot of tuition since its inception. Natural gas heavy trucks are new at the time and there is no experience to learn from abroad. Therefore, Shaanxi Auto is totally 'crossing the river by feeling the stones' ."
Due to the fact that the technology of natural gas heavy trucks is not mature enough, problems often arise. As a result, users have great opinions on natural gas heavy trucks, and even the phenomenon of users detaining people with cars (Shaanxi's staff) appears. Not only that, gas suppliers also complain constantly. Xinjiang Guanghui is now an important partner for Shaanxi Gas to promote natural gas heavy trucks, and it is also a famous natural gas supplier in China. But at the beginning of the cooperation, she was full of complaints. When Shaanxi Shaanxi Auto's staff was seen, they would complain about gas trucks. There are many problems.
In order to solve these problems, on the one hand Shaanxi Auto's network layout around the after-sales service of natural gas heavy trucks has established a nationwide service network to solve problems for users in a timely manner. On the other hand, Shaanxi Steam R&D personnel have conducted field surveys to design according to different operating conditions. Products that are more in line with market requirements will make products more complete.
With the maturing of product technology and service networks, Shaanxi Auto now enters the harvest period of natural gas heavy trucks. In the first five months of this year, Shaanxi Automobile's natural gas heavy truck sales reached nearly 3,000 vehicles. Zhou Yinchao said that the sales volume of natural gas heavy trucks this year will reach about 10,000 vehicles, and Shaanxi Gas's heavy truck sales volume is expected to reach 7,000 units.
Many parties joined in the promotion of natural gas heavy trucks. In the process of promoting natural gas heavy trucks, Shaanxi Automobile discovered that this is a “project†that requires multiple parties to participate in the project. Shaanxi Automobile, as a manufacturer, is only one component of the project.
Zhou Yinchao said: "Shaanxi will certainly join at least one natural gas supplier when it promotes natural gas trucks. Because the person who left the job (natural gas truck manufacturer and natural gas supplier) cannot do anything."
Similarly, natural gas suppliers are also aware that the promotion of natural gas is focused on the promotion of natural gas vehicles. Only users of vehicles can sell natural gas. Therefore, the attitude of these suppliers has also begun to positively change. Taking Kunlun Energy as an example, it quickly adjusted its market policy according to the situation and formulated a strategy to assist heavy truck companies to promote natural gas trucks. It is reported that Kunlun Energy's promotion target in Shandong Province this year is 2000 units, and its target in Shaanxi Province is 3,000 units. Not only that, Zhou Yinchao said that while signing a natural gas heavy truck sales contract, natural gas suppliers also participate in it, committing to the supply of natural gas, if the shortage will compensate, but also to ensure that the price of natural gas must be lower than the price of oil. This will not only ensure the market sales of natural gas suppliers, but also ensure the supply of gas resources and the economics of natural gas heavy trucks, lifting users' worries.
The active participation of natural gas suppliers has greatly contributed to the development of the natural gas heavy truck market. In addition to gas suppliers, promotion of natural gas heavy trucks needs policy support. Zhou Yinchao disclosed to the reporter of the first commercial vehicle network in an interview that the central government may recently issue a policy to subsidize the purchase of natural gas heavy trucks. In addition, some local governments have recently begun to vigorously promote the use of natural gas. Liaoning Province put forward the goal of “gasification Liaoning†and provided the impetus for the promotion of natural gas heavy trucks.
Under the buoyant market demand, manufacturers' input, the cooperation of suppliers of gas suppliers, and government support are all working hard to create a natural gas auto industrial chain.
With the rapid development of the natural gas heavy truck market, other domestic heavy truck companies have also seen the potential of natural gas heavy trucks and have entered the field of natural gas heavy trucks. Undoubtedly, Shaanxi Auto is facing the challenge of more competitors.
Zhou Yinchao believed that Shaanxi Automobile entered the heavy-duty gas market earlier, and paid “tuition fees†at the beginning of promotion. Other heavy-duty truck companies would like to enter this field and they would also have to pay some “tuition feesâ€. Although Shaanxi Automobile has spent three years in time, and other companies may only have one year or one and a half years, Shaanxi Automobile is not afraid of other heavy truck companies. “This market is like a cake. Only more and more people are drawing together and the market can grow bigger and bigger.â€
In the face of competition, Shaanxi Automobile did not blindly "hold it up." Zhou Yinchao told reporters that Shaanxi Auto will start to strengthen the leading position of natural gas heavy trucks in two aspects.
First, Shaanxi Auto will continue to work hard on natural gas products. "Under many competitors, only by making products better and innovating continuously can we maintain our leading edge. At present, Shaanxi Steam is still working on the matching of natural gas heavy trucks, including natural gas cylinders, gas valves, etc. Gas natural gas heavy trucks can better create value for users."
Second, in order to make greater progress in new energy truck technology, Shaanxi Automobile set up a new energy truck research institute. During the “Twelfth Five-Year Plan†period, Shaanxi Steam assumed the only national 863 project in Shaanxi Province, which is also the only project in the country to study the application of new energy in the field of heavy commercial vehicles. Currently, the research projects being developed by the institute include oil-gas hybrid heavy trucks, pure electric heavy trucks, and dimethyl ether fuel heavy trucks. It is worth mentioning that the hybrid oil and gas heavy truck developed by Shaanxi Auto has already begun road test, and this type of heavy truck will mainly solve the problem of gas station construction.
At present, although the heavy truck market is sluggish, natural gas heavy trucks have been growing rapidly. Facts have proved that with the maturity of technology and the gradual improvement of the conditions for gas stations, the market prospects for natural gas heavy trucks are promising. “As far as the current situation is concerned, this year, the sales of natural gas heavy trucks in China will reach around 10,000 vehicles. Our target is 7,000 vehicles.†Zhou Yin told reporters.